Ballarat Beer Festival
A bold brand identity fitting for Victoria's premier craft beer festival.
In 2015 Victoria's premier craft beer festival, Ballarat Beer festival, came knocking on our door. They asked us to collaborate on a total rebranding of the festival, alongside a multi-faceted campaign strategy.
The goal was to boost the events profile, elevate attendee numbers and create a big splash on the Victorian beer calendar.
We started by creating a 3D rendered logo that would really pop across print and digital. This was followed by a website and an overarching campaign designed to work from the lead up to the event, all the way through to post-event analysis.
AREAS OF EXPERTISE
Branding and Identity, Campaign management, Graphic Design, Responsive website design, Social Media, Visual Identity, Website design