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Lead Generation and The Laws of Attraction
Developing an Internet marketing strategy that includes a strong
focus on attracting leads to your site is essential to the ongoing
success of your online business.
Motion graphics and how can they work for you
Whenever possible, having a video on your landing page or website home page should be your top priority. For very little effort your visitors can take in your key messages and gain a deeper understanding of your products or services. Plus, videos are an extremely engaging medium (if done right!).
5 tips for email marketing to outshine your competitors
Perfecting the art of email marketing can take a while, but when you hit the right strategy, email marketing can become the best ally for your online business.
When size does count... Responsive Web Design Explained
You may have encountered a new trend on your travels around cyberspace. It may not have jumped out at you as being revolutionary because, honestly, you probably didn't even notice it. But be assured, when it comes to responsive web design some very clever coding goes into making your online experience so seamless you can't even detect it.
Social Media - you can't ignore it
A few years ago, social media didn't exist, now it's almost like you don't exist without a Facebook page/Instagram account/Twitter feed.
What we've learnt about SEO
There are an estimated 250 million sites in the internet and that number is always growing. The shocking truth; your website is just one of millions. Makes you feel small, hey?
Metrics - The Importance of Tracking
It would be a little crazy to organise an entire marketing campaign and then not assess its effectiveness for future optimisation.
eCommerce - Better shopping experiences
We've completed many eCommerce sites and, we'll be honest, we know what works and what doesn't. Plus, it's a growing sector in Australia that deserves a much closer look.
Sales Funnels - Today's leads are tomorrow's buyers
The Sales Funnel is a powerful and easy to visualise way to view your company's marketing campaign and processes. It is also one of the most important topics when considering doing business online.
Nurturing Leads - it's a wonderful thing to do
We're feeling pretty caring and attentive today so we thought we'd focus on lead nurturing. Awww, we're sweet, hey? So, let's get started.
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